Invest in Mutual Funds
- Explore 3,000+ mutual funds tailored to your goals
- Built by experts, backed by insights
What are Mutual Funds?
A mutual fund is a type of investment where a group of investors collectively pool their money to create a large, diversified portfolio managed by fund managers. Instead of buying individual stocks or bonds, investors purchase units of the mutual fund, using the combined capital to invest in a wide range of assets.
This collective approach not only simplifies the mutual fund investment process but also offers the benefits of professional management and diversification, making it an attractive option for both new and seasoned investors.
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Why Invest in Mutual Funds With Us?
Top Rated Funds
Schemes highly rated by Value Research to help you make investing decisions and navigate the Mutual Funds landscape
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Explore our readymade, theme-based Mutual Fund portfolios consisting of top Mutual Funds
Portfolio Insights
Get in-depth insights into your Mutual Funds portfolio; explore sector allocation, holdings overlap, risk ratios, and performance analysis
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Plan Mutual Fund Investments
Looking for a custom-made strategy? Just answer these 3 simple questions about your investment amount, risk capacity and investment horizon.
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Mutual Fund Collections
Explore top funds sorted by categories such as growth funds, hybrid funds, tax-saver funds, small-cap funds and more!
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Import Portfolio
Have Mutual Fund holdings elsewhere? Import them here to view them alongside your existing investments!
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How to Invest in Mutual Funds?
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Desktop
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Step 1: Login to ICICI Direct
Step 2: Select Mutual Fund Scheme
Step 3: Set Up the Details
Step 4: OTP Verification
Step 5: Your SIP is Successful
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Step 1: Login to ICICI Direct
Step 2: Select Mutual Fund Scheme
Step 3: Set Up the Details
Step 4: OTP Verification
Step 5: Your SIP is Successful
Explore Top Performing Funds
Top Schemes,Equity Funds,Tax Saver,Hybrid,ETFs/Index
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Mutual Fund Returns Calculator
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Benefits of Investing in Mutual Fund
Professional Guidance
Get your investments managed by experienced fund managers
Tax Benefits
Avail tax benefits with ELSS investments
Diversification
Diversify investments across sectors & asset classes
Liquidity
Enjoy the liquidity of funds with no lock-in
Explore NFOs
Axis-Nifty-Capital-Markets-Index-Fund-Regular-(G)
EQUITY
Open Date
May 04, 2026
Close Date
May 15, 2026
Buy
DSP-Nifty-FMCG-ETF
ETFs
Open Date
May 12, 2026
Close Date
May 14, 2026
Buy
Motilal-Oswal-Contra-Fund-Regular-(G)
EQUITY
Open Date
May 08, 2026
Close Date
May 22, 2026
Buy
Related Articles
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Mutual Fund – Guide
Mutual funds are popular because of the significant advantages they provide in comparison to other investment options. However, if you are a first-time investor, mutual funds might appear confusing, whereas they are one of the most convenient, quick and easy investment options.
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Assets Under Management (AUM) in Mutual Funds
There are only a handful of parameters to consider while picking mutual funds. One of them is Asset Under Management or AUM. It is one the easy parameters to understand compared to others - Alpha, Sharpe ratio, Sortino ratio, standard deviation, and more.
Frequently Asked Questions
5
What is the IPO Cycle?
The IPO cycle refers to the various stages a company goes through before, during, and after launching an IPO. It includes:
- Pre-IPO Phase – This place includes planning, compliance checks, financial audits, and SEBI approvals.
- Offer Period – Here, the IPO opens for subscription, and investors place bids.
- Allotment & Listing – In this phase, shares are allocated, and the company gets listed on the stock exchange.
- Post-IPO Compliance – Post-IPO, the company must adhere to SEBI regulations and provide periodic financial disclosures.
Why should you invest in Mutual Funds?
Mutual funds allow you to pool money in a professionally managed portfolio of equities, debt instruments, or other securities. They offer diversification, flexibility to invest through lump sum or SIP, and access to different asset classes, making them a convenient investment option.
How to select a mutual fund?
Selecting a mutual fund involves a complete asssessment of your investment goals, duration, and risk appetitie. To evaluate the most suitable mutual fund scheme for investment, consider factors such as fund category, historical performance, expense ratio, portfolio allocation, and the fund manager’s track record to determine whether the scheme aligns with your financial objectives.
How are returns calculated in Mutual Fund?
Mutual fund returns are calculated based on changes in the scheme’s Net Asset Value (NAV). Different methods such as absolute returns, CAGR (Compound Annual Growth Rate), and XIRR are used depending on the investment period and cash flow pattern, especially for systematic investments like SIPs.
Is buying Mutual Fund profitable?
Mutual funds invest in market-linked instruments such as equities and debt securities. Returns depend on market performance, fund strategy, and investment duration. As they are subject to market risks, profits are not guaranteed, and you should assess your financial goals and risk appetite before investing.
What is the tax implication on Mutual Fund returns?
Tax on mutual fund returns depends on the type of fund and holding period. Equity and debt funds have different short-term and long-term capital gains tax rules.
What is XIRR in Mutual Fund?
XIRR (Extended Internal Rate of Return) is a method used to calculate returns when investments and withdrawals occur at different times. It is commonly used for SIP investments in mutual funds, as it considers the timing and amount of each transaction to show the overall annualized return.
What are Fixed Maturity Plans in Mutual Funds?
Fixed Maturity Plans (FMPs) are close-ended debt mutual fund schemes with a predetermined maturity period. These funds typically invest in fixed-income instruments that mature around the same time as the scheme. Investors generally remain invested until maturity, and units are usually listed on stock exchanges.
What are Freedom SIP on ICICI Direct?
Freedom SIP on ICICI Direct is a systematic investment facility that allows investors to start SIPs in select mutual fund schemes with flexibility in investment amount and tenure and enjoy the benefits of regular cash flows via SWP post completion of SIP period.
What are the daily cut-off times to receive the same-day NAV for my Mutual Fund transactions?
Standardised Cut-off Timings
To ensure your orders are processed with the desired Net Asset Value (NAV), please adhere to the specific cut-off timings below. These determine the price at which units are allotted or redeemed.
1. Purchase & Switch-in Transactions
- Liquid & Overnight Funds: 12:30 PM
(Applications and funds must be received by this time to receive the same-day NAV). - Non-Liquid Funds (Equity, Debt, Hybrid): 2:00 PM
(Applications and funds must be received by this time to receive the same-day NAV).
2. Redemption (Selling) Transactions
- Liquid & Non-Liquid Funds: 2:50 PM
(Requests submitted before this time are eligible for the same-day NAV). - Overnight Funds (Online Only): 6:00 PM
(An extended window is available for online redemptions to receive the same business day's NAV).
Note: All cut-off times are also displayed in the Scheme Overview section of the Mutual Fund order panel while placing your order.
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*Please note Brokerage would not exceed the SEBI prescribed limit.